7 Blog Writing Tips to Attract More Readers and Increase Traffic.
Are your blog posts not converted into click-through rate or view-through rate as you want? Do you want to know how to write blog posts to attract more readers or fans?
Below, we will share 7 tips to help you write blog posts to attract more readers and and increase your website traffic.
You may find that most people who visit your blog posts usually don’t read everything. The worst part is that no matter which social media platform you use, the people who see your blog posts are not ideal, and even a larger percentage will not click on your posts.
You actually only have 2 to 3 seconds to grab the user’s attention, persuade them to click, and then read your blog post.
So, how to ensure that your blog content is not wasted? Well, you follow the following 7 methods, guaranteed to help you write convertible popular blog posts.
Note: If you are new to this field and don’t even have a blog yet, don’t worry. This is a tutorial article that will help you start blogging in 7 simple steps.
What are the 7 Blog Writing Tips?
1. Know your audience
Before you start blog writing, it is important that you understand who the audience is and what they are looking for. There is no need to guess the needs or expectations of the audience, but to make data-based decisions through industry research and competitor analysis.
Does it sound complicated? really not.
There are plenty of resources available to make life easier. Here are some good tools:
Ahref or Google Keyword Planner: This is a tool that you can use to see what are the most popular keywords searched by users in the industry.
Twitter Advanced Search: Just type in your keywords and select the filter “Questions”, it will show you all the questions people in your industry are asking.
SEMRush: Although it is a paid tool, it works very well. It can monitor competitors and understand their best creations.
2. Write a compelling headline
If you don’t have a compelling title, you probably won’t read or share your blog post. As human beings, we are very superficial. We judge a book by its cover and blog posts by its title. This is why the title of your blog post is critical to the success of that post.
3. Add subheadings and shorter paragraphs to separate paragraphs
The format is very important for blog posts. There is nothing worse than reading a blog post with one large paragraph. In most cases, people will browse the content before actually deciding to read it, so we always recommend that you use subheadings to separate articles.
You can take any action that makes users feel comfortable to help them read your blog posts (and take the actions you want them to take).
Another quick tip is to use shorter paragraphs to help readers read your post. I tend to subdivide each paragraph every few lines. Notice how small the text block is.
Usually, we stick to 2–3 lines of text, if we really need to explain, we may stick to 4 lines. We do this to help our readers absorb all the information from them in the shortest possible time.
Remember, not all content is the same. Sometimes you want to read a book, so many italics are fine. But blog posts are different. They are designed to provide highly concentrated, high-quality information in a short period of time.
In other words, we know that viewers will not sit down and read a thick book like “A Brief History of Time.” They want to know how to attract traffic, convert potential customers and increase revenue.
Therefore, organize your thoughts with subheadings and keep paragraphs short to help readers absorb more information in less time.
4. Use “Bullets”
People tend to skim blog content before deciding to read them. This means you need to make sure that the best information is highlighted. This way, they can quickly see that your post is worth your time.
In addition to the subtitles, bulleted lists are also perfect because they are very easy to navigate.
Here are some tips we use to write the main points that people will actually read:
- Express clear benefits. Think of “bullet” as a mini title.
- Keep the “bullet” symmetry. 1-2 lines each.
- Avoid “bullet” confusion. Don’t write paragraphs in bullets.
- Remember, bullets are not sentences. They are like headlines.
Again, people don’t come to blogs and read about the beach leisurely. They want specific information and are unwilling to spend too long looking for it.
Bullet points are a great way to attract more viewers in a way that attracts viewers.
5. Add images
The human brain processes visual content is much faster than the text-based content. This is why adding compelling images can help you increase engagement.
There are plenty of great free resources to find on the Internet. Honestly, it’s best to take photos or create your own images yourself. When you have an emergency, the stock photo Shutterstock (paid image site) is great.
6. Optimize for SEO
In the blogging world, SEO can be tricky. On the one hand, you should not put SEO above user experience (UX). On the other hand, you should not ignore SEO.
The goal is to find balance.
The fact is that organic search on Google brings a lot of traffic to most websites. If you want to maximize SEO ranking, then we strongly recommend that you optimize your blog posts for important SEO ranking factors.
The following are some techniques that SEO follows:
- Add appropriate meta title.
- Add appropriate description (meta description).
- Optimize for key keywords.
- Use relevant keyword mutations.
- Add alternative text to images.
- Insert internal Links embedded in your other content.
7. Add a clear call-to-action (Call-to-Action)
In the spirit of saving the ultimate benefit, this is the last tip for writing a blog post that can be converted: add a clear call-to-action.
Whether you want readers to comment on your articles, share your blog posts, follow you on social media, or buy products, be sure to clearly state what you want them to do.
A good call to action is something that is easy to distinguish. Usually, for your blog posts, the call to action will ask readers to share their content (if they like what they read). If you follow this blog, you may have noticed that this is how I complete most articles.
If your content is great, most readers will be happy to share it. If your product is great, then most people will be happy to buy it.
However, in order for them to do this, you need Call-to-Action! Thisare is the 7 blog writing tips hope this will help you to attract more audience.
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